Kungani abasabalalisi abahamba phambili emhlabeni bekhetha ukusebenzisana kwesikhathi eside? Ukuhlaziywa kwethu kwezinzuzo ze-supply chain
Eshibhodi yezokugqoka yezemidlalo yamazwe ngamazwe, lapho abasabalalisi bekhetha abalingani besikhathi eside, abasabheki intengo nekhwalithi kuphela. Kunalokho, bacabanga nezici ezibalulekile ezifana nesivinini sokuphendula, ukulandelelwa kokulawulwa kwekhwalithi, ukusebenza kahle kokuthobela, kanye nokuzinza kokulethwa okuqhubekayo.
I-Tonton Sports izinikele embonini yezokugqoka yezemidlalo iminyaka engaphezu kwengu-20, igxile ezigabeni ezingama-50+ ezifana nezembatho zebhola, izembatho zebhola lezinyawo, nezembatho zebhola likanobhutshuzwayo. Amaphesenti angamashumi ayisishiyagalolunye emikhiqizo yayo ayakhiqizwa ngaphandle, ikakhulukazi eYurophu nase-United States. Le nkampani ihlinzeke ubuchwepheshe obusha kanye nezixazululo zemikhiqizo emazweni nasezifundeni ezingaphezu kuka-160 emhlabeni jikelele. Le nkampani ihlinzeke ubuchwepheshe obusha kanye nezixazululo zemikhiqizo emazweni nasezifundeni ezingaphezu kuka-160 emhlabeni jikelele.
Inkinga 1: Isikhathi sokulethwa esingaqinisekile
Esinye sezinto ezikhathaza kakhulu abasabalalisi abaningi ngesikhathi sokuhlela isikhathi esiphakeme ukuthi abahlinzeki bathatha ama-oda ngokushesha kodwa babambezele ukukhiqiza ngezizathu ezahlukahlukene. Ikakhulukazi endleleni "yama-oda amancane anokulethwa okusheshayo" ezokugqoka zezemidlalo, isivinini sokuphendula sinquma ngokuqondile ukuthi abasabalalisi bangabamba yini ithuba lokuthengisa.
Isixazululo seTontons: Umugqa wokukhiqiza ohlakaniphile ungajatshiswa zingakapheli amahora angama-24.
Umugqa wokukhiqiza ohlakaniphile: Imigqa yokukhiqiza eyi-4 ehlakaniphile, enamadivayisi ahlakaniphile angama-200 asebenza ngokubambisana, ifinyelela umthamo wokukhiqiza wenyanga wobuqo obungaphezu kuka-300,000. Ukubekwa kwemiyalezo yendabuko yezingubo ezingama-40 kuthatha amahora ama-2, kanti uhlelo oluhlakaniphile luthatha imizuzu eyi-10 kuphela; ukuhlunga izingcezu zokusika, okwakudingeka abantu abangama-20 basebenze usuku ukubhekana nezingcezu ezingama-3,000, manje kungenziwa abantu ababili abaskena amakhodi, okukhiqiza ukwanda kwezinga le-10 ekusebenzeni kahle kanye nezinga lephutha elisondela ku-zero.

Ukulethwa okusheshayo kakhulu: Ekupheleni kuka-2024, ngokuphefumulelwa yimigqa yokukhiqiza yezinkampani eziletha izimpahla, inkampani yanquma ukuthuthukisa uhlelo lokulawulwa kokukhiqiza oluhlakaniphile. Onjiniyela be-IT bathuthukise ngempumelelo umugqa wokukhiqiza wezingubo zezemidlalo zokudweba zedijithali ohlanganisa umklamo we-AI kanye nemisebenzi yokuhlelwa ngokuzenzakalelayo kuyo yonke inqubo. Ngemuva kokuthi uhlelo lufakwe ekukhiqizeni, umjikelezo wokulethwa wehliswa kusuka kumaviki ama-3 wangempela kuya ezinsukwini ezi-2. Ngaphansi kohlelo lokukhiqiza oluqhutshwa ngokuphelele ngedijithali, umugqa wokukhiqiza ohlakaniphile ungakwazi ukuqeda ukulethwa zingakapheli amahora angama-24.
Inkinga 2: Ukulethwa komkhiqizo okungalungile, izinto ezilahlekile noma ezingalungile kubangela izindleko eziphakeme ngemuva kokuthengisa.
Emhlabeni wezohwebo oluwela imingcele, lokho okuvame ukuhlupa abasabalalisi kakhulu akuyona inqubo yokukhiqiza ehamba kancane, kodwa ukungakwazi ukuthola imbangela eyinhloko lapho kwenzeka izinkinga. Iqoqo lezimpahla lawela ulwandle lafinyelela kumakhasimende. Kodwa-ke, lapho kuhlolwa, kwatholakala ukuthi indawo yokudweba ayilungile, osayizi baxubile, kanye nezitayela bezingalungile - izindleko zokubuyisa zaziphezulu, futhi amakhasimende ayenganeliseki uma kungabuyiswa. Ekugcineni, kwadingeka bacabe izindleko bona ukuze baxazulule inkinga.
Isixazululo seTontons: Into eyodwa, ikhodi eyodwa, ukulandelelwa okuphelele kuyo yonke inqubo
Into eyodwa, ikhodi eyodwa: Ngemuva kokuthi umklamo usuqediwe, ingubo ngayinye iyazenzekela ukukhiqiza i-QR code ID ehlukile, exhunywe kulo lonke ulwazi oluhlanganisa iphetheni, usayizi, ukuhlelwa, inqubo, kanye nezingxenye zendwangu. Kusukela ekusikeni, ukuphrinta, ukuthunga kuze kube sekuhlungweni, yonke inqubo yenziwa ngokuskena ikhodi, kususwa ngokuphelele izinkinga ezifana nokuhlukana kokuhlelwa mathupha, ukuhlukana ngesikhathi sokuhlanganiswa, nokuphrinta okungalungile. Lokhu kuqinisekisa ukuthi iphetheni yomkhiqizo wokugcina ihambisana nomklamo ngo-100% futhi amaqoqo afana kakhulu.
Ukulandelelwa okuphelele: Yonke ingubo yezemidlalo kanye nezingcezu zendwangu ngayinye inikezwe i-digital ID ehlukile. Kusukela kumklamo we-AI kuya ekuthunyweni, uhlelo lokukhiqiza oluqhutshwa ngokuphelele ngedijithali selusungulwe kuyo yonke inqubo. Ukulandelelwa okuphelele: Yonke ingubo yezemidlalo kanye nezingcezu zendwangu ngayinye zinikezwe i-digital ID ehlukile. Kusukela kumklamo we-AI kuya ekuthunyweni, uhlelo lokukhiqiza oluqhutshwa ngokuphelele ngedijithali selusungulwe kuyo yonke inqubo.

Ngaleziyisistimu eyodwa-yento-eyodwa-yekhodi, izindleko zangemuva kokuthengisa zabasabalalisi ziyokwehliswa kakhulu.
Inkinga 3: Abahlinzeki abangathobeliyo babangela izithiyo zokuthekelisa noma ukukhishwa kuplathifomu.
Izidingo zokuthobela i-supply chain emakethe yaseYurophu naseMelika ziyanda kakhulu. Izimboni eziningi zaseShayina, noma ngabe zinama-oda, zinezinkinga ezindaweni ezifana nobufakazi bokuziphethe ngokwezenhlalo, izindinganiso zokuvikela imvelo, nemithetho yabasebenzi, okuvimba imikhiqizo yazo ukuthi ingene kahle eziteshini zokuthengisa zezitolo ezinkulu zaseYurophu naseMelika, futhi ngisho nokukhishwa kumapulatifomu e-e-commerce adlula emingceleni.
Isixazululo seTonton: Isitifiketi samazwe omhlaba se-WRAP + ibhizinisi lobuchwepheshe obuphezulu + ukuqashelwa kwefektri ehlakaniphile
Kusukela ekuqaleni, sithole isitifiketi sokuziphatha komphakathi samazwe omhlaba se-WRAP, okuyisango elibalulekile lokungena ezimakethe zaseYurophu naseMelika. Isitifiketi se-WRAP sihlanganisa izimiso eziyi-12 ezifana nokuvikela amalungelo abasebenzi, ukuphepha emsebenzini, kanye nokuthobela imvelo. Ngokuhlolwa kwabantu besithathu, siqinisekisa ukuthi inqubo yokukhiqiza ihlangabezana nezidingo zomhlaba wonke zokuziphatha komphakathi. Ukuba nesitifiketi se-WRAP kusho ukuthi abasabalalisi bangangenisa imikhiqizo yeToteng Sports ngeziteshi zokuthengisa eYurophu naseMelika ngokuzethemba, ngaphandle kokukhathazeka ngezingozi zokuthobela.
I-Tonton Sports isesikhathini esingaphansi kweminyaka emibili e-Xiantao. Iphumelele ukuqashelwa njengebhizinisi likazwelonke lobuchwepheshe obuphezulu futhi yafakwa ohlwini lwezindawo ezingase zibe nokuqashelwa kwefektri ehlakaniphile ezingeni eliphansi yiDolobha laseXiantao ngo-2026. Kusukela ekuziphatheni komphakathi, ubuchwepheshe obusha kuze kube ukukhiqiza okuhlakaniphile, la malungelo awasizi kuphela abathengisi ukuthi bagweme izingozi zokuthobela, kodwa futhi enza i-Toon Sports ibe umlingani wesikhathi eside onokwethenjwa kakhudlwana.
Inkinga 4: Umthamo wokukhiqiza ongahambelani wabahlinzeki
Abasabalalisi bavame ukuhlangabezana nokuphikisana komthamo wokukhiqiza ongazelelwe ngesikhathi sezikhathi eziphakeme, umthamo wokukhiqiza ongasebenzi ngesikhathi sezikhathi eziphansi, izindleko eziphakeme ngenxa yama-oda amakhulu, kanye nokungakwazi ukuzuza inzuzo kuma-oda amancane. Izimboni zendabuko noma zingakwazi ukubhekana nama-oda amakhulu noma zinama-premiums aphezulu kakhulu ama-oda amancane, okwenza kube nzima ukulinganisa ubukhulu nokuguquguquka.
Izimboni zendabuko noma zingakwazi ukubhekana nama-oda amakhulu noma zinama-premiums aphezulu kakhulu ama-oda amancane, okwenza kube nzima ukulinganisa ubukhulu nokuguquguquka.
· Ukusekelwa okukhulu komthamo wokukhiqiza: Umthamo wokukhiqiza wenyanga ungaphezu kwezinga elingu-300,000, okwazi ukubhekana nama-oda amakhulu azinzile, kuqinisekiswe ukuthi akukho ukushoda noma ukuphazamiseka kokuhlinzekwa ngesikhathi sezikhathi eziphakeme.
· Ukuphendula okuguquguqukayo nokusheshayo: Ukuthembela ohlelweni lokuhlela ukukhiqiza oluhlakaniphile, imigqa yokukhiqiza ingalawulwa ngokuguquguquka. Lokhu akugcini nje ngokugcina ukukhiqizwa okuzinzile kwama-oda amakhulu kodwa futhi kuvumela ukuhlanganiswa okuphumelelayo kwama-oda ezincane, okuvumela ukukhiqizwa okuhambisanayo kwama-oda amakhulu nawancane ngaphandle kokuphazamiseka. Ngaphansi kwezindinganiso zekhwalithi ezifanayo, izindleko zama-oda amancane zilawuleka kakhudlwana.
· Izinzuzo zezindleko zokusebenzisana kwesikhathi eside: Ukusebenzisa amakhono ethu eminyaka engu-20 wokuhlanganisa i-supply chain, ukuthengwa okukhulu okuhlanganisiwe, kanye nokukhiqiza okuhlakaniphile ukuze kwehliswe izindleko, singanciphisa kakhulu izindleko zabasebenzi minyaka yonke, okuvumela abasabalalisi ababambisana esikhathini eside ukuba bajabulele amanani azinzile, inani eliphezulu lokusebenza, kanye nezindleko zokusebenza ezilawulekayo.
Ubuhle bethu besikhathi eside: Kusukela ezokugqoka ezikhumbulekayo zokufakwa kohlu kwe-Alibaba kuya emazweni nasezifundeni ezingama-160 emhlabeni jikelele
Umthamo wokulethwa we-Tonton Sports waqinisekiswa eminyakeni eyishumi eyedlule. Ngaphambi kokufakwa kwe-Alibaba ohlwini ngo-2014, uSihlalo uHu Xinzhen wahola ithimba ukuze liqede umklamo, ukukhiqiza, ukupakisha, nokusabalalisa komhlaba wonke wezingubo zokugubha ezingaba ngu-130,000 zingakapheli izinsuku eziyi-12. UJack Ma waphawula eqenjini lokuxhumana: "Abahlinzeki baseShayina kuphela abangakwazi ukuqedela umthamo omkhulu kangaka ngesikhathi esifushane kangaka." Leyo ngubo enombhalo othi "Amabhongo kufanele akhona" kamuva yavela noJack Ma emcimbini wokufakwa ohlwini lweNew York Stock Exchange. Lo mthamo ohlukanisa phakathi wokulethwa manje usuhlanganiswe ohlelweni lwethu lokuphatha ukukhiqiza oluhlakaniphile kanye nohlelo lwe-MES, okuvumela ukusebenza okuzinzile kweziyalezo eziningi njalo ngosuku.
Njengamanje, inkampani iqhubekisela phambili ucwaningo nokuthuthukiswa kobuchwepheshe obuqeqeshiwe, ukutholwa ngokuzenzakalelayo kwe-CCD kwekhwalithi yokuphrinta, ukubamba ngokuzenzakalelayo izingcezu ezisikiwe yimishini, kanye nokupakisha okuzenzakalelayo, futhi ihlela ukuhlanganisa ipulatifomu ephelele ye-Internet yezimboni zezingubo.
Ukukhetha ifektri esebenzisana nayo isikhathi eside kusho ukukhetha ubudlelwano obunokwethenjelwa. I-Tonton Sports iqedele ushintsho kusuka efektri yendabuko kuya efektri ehlakaniphile zingakapheli iminyaka emithathu. Ngamandla ayo aqinile njengokulethwa okusheshayo kwamahora angama-48, ukulandelelwa komkhiqizo kusuka kwenye-to-one kuyo yonke inqubo, isitifiketi samazwe omhlaba se-WRAP, kanye nomthamo wokukhiqiza wenyanga wobuqo obungama-300,000, yafuna ukuxazulula izinkinga ezine ezinkulu abasabalalisi bomhlaba ababecabanga kakhulu ngazo. Okubaluleke kakhulu, sinamathela esimisweni sokuzinika isikhathi eside - ukwenza indawo enempilo ibe yindinganiso ekukhiqizeni, ukwamukela uhlelo lokusebenza lwama-awa ayi-8 njengesigcini sokuphatha, futhi sithatha izinhlelo zocwaningo nokuthuthukiswa ezizimele njengesizinda esikhulu sokuncintisana. Lezi zimali ezibizwa ngokuthi "ezingabonakali" zesikhathi esifushane ziyisisekelo sokwethembana kwesikhathi eside kwabasabalalisi.
Sihlanganyela ngemfudumalo imikhiqizo yomhlaba wonke nabasabalalisi ukuba bavakashele isikhungo sethu sokukhiqiza e-Xiantao mathupha, futhi bafakaze ngamehlo abo le fektri yezokugqoka yezemidlalo yaseShayina ethembekile eyithole ukwethenjelwa kwesikhathi eside.